Founded in 1994, the brand opened its first shop in Shibuya 109 in 1999. The devotion of ‘charisma clerks’ Yoco Morimoto and Reiko Nakane has made the brand a magnificent success. Egoist has earned global appeal with its signature gyaru style.
It’s truly an honor to launch and manage Tokyo.com. This portal is very special to us as it is our first attempt to create a city guide that not only covers the very essence of Tokyo but also becomes a helpful guide to those visiting this great city. We sincerely hope this portal becomes everyone’s essential tool when planning to visit or are in fact in the city wanting to know what where and how regarding everything that Tokyo can offer ... Read more